BlinkBag is an AdTech startup based in Edinburgh. We fit delivery riders with smart LED-display bags that act as a moving, programmable billboard across the city. Restaurants and brands buy advertising space on these bags, and our backend syncs what's shown on each bag to real-time signals — like which orders are out for delivery and what time of day it is.

Three pieces working together: •Restaurants and brands sign up through our dashboard and upload their ad creative. •Delivery riders wear our LED-display bags during their normal shifts on platforms like Deliveroo, Just Eat, and Uber Eats. •Our backend pushes the right ad to the right bag at the right time, based on location, time of day, and live order activity. The result: thousands of impressions across Edinburgh's streets every week, with measurable reach by neighbourhood.

Live Order Sync is BlinkBag's signature feature and the reason we exist. Its an exclusive feature for Restaurants only. When a restaurant gets an order on a delivery platform, our riders will switch and display that restaurant's branding on the bag carrying that order. The person who placed the order — and everyone the rider passes on the way — sees the brand at the exact moment of fulfilment. It closes the loop between ad spend and real-world delivery in a way no other format does.

We're live in Edinburgh, with our pilot launched across central neighbourhoods including Leith, Newington, Tollcross, and the Old Town. We'll be expanding to more of the city through Upcoming Years, and to other UK cities after that. If you're outside Edinburgh and interested, drop us a line — we'd love to hear from you.

We currently offer two subscription packages, both designed for independent restaurants and growing brands: •Blinkbag Standard — £199/month (£149/month for pilot partners) •Blinkbag Pro — £449/month (£349/month for pilot partners) Pilot pricing is locked in for the duration of your subscription if you join during our Edinburgh launch phase. There are More Upcoming exclusive plans for all type of your bussiness marketing need

Basic Visibility gives your brand rotating coverage across our entire active rider fleet during peak hours. It's the simplest way to get street-level visibility across Edinburgh. Geo-Target Campaign lets you choose specific neighbourhoods on map(e.g. "only show my ad in Leith and Newington") and includes deeper analytics on where your impressions are happening. It's built for restaurants who want to drive footfall to a specific location.

Our packages are monthly subscriptions with a one-month minimum. You can cancel any time after the first month with 30 days' notice. We'd rather earn your renewal each month than lock you in. We are also working on One-Time payment packages exclusive for Event promotions

Every advertiser gets access to our dashboard, which shows impressions by Per-Order Ads, time of day, Your Ad QR code scanned and Daily Screen Time. For Geo-Target campaigns, We can't promise specific footfall numbers — outdoor advertising doesn't work that way — but we'll show you exactly How many Times your ad played on your specified location.

Bold, simple, and high-contrast. Our bags use bright LED displays, so designs with strong colour blocks, large legible type, and minimal text outperform busy, photo-heavy creative. Think "billboard, not brochure." Our team will help you adapt your existing branding if needed — included in every plan.

Yes. But there are few conditions .To ensure the best possible audience engagement and maintain our viewership guidelines, new creative ads can be uploaded every 10 days. Once submitted, your updated ad will go live across our entire fleet within 48 hours after our strict review on you ad.

Most partners campaign are up and running within 48 hours of upload. Here is all we need to get you rolling: Your package selection A quick onboarding call Your ad creative (or our design team can adapt yours in just a few hours) Once those steps are complete, your ads will start running on the next available rider shift!